For agencies that grow D2C brands

How does an agency find and win its next D2C brands?

To win new D2C brands, find the ones with gaps your agency can fix, open the first call with their own numbers and carry the same evidence into the deck. ai-dm finds brands worth pitching by category, city and ad activity, audits any prospect from its domain alone and builds the pitch deck under your agency's logo.

(login required) · The report is built from public information only.

No plan to pick. Billed in USD and INR. Your logo on every audit and deck.

prospect discovery · market scan · Indiathis week
Northlight Growthfinding its next two brands

Skincare · Pune, Delhi, Mumbai, Bengaluru · running Meta ads

1,284 brands scanned · 24 matchingscanned
Skincare brand · Pune · gap score 86not in AI answers
Same ad running 70+ daysfatigue likely

Audit from the domain alone

AI answers: not mentioned for its categorygap
Site health 58% · thin product pagesgap
41 reviews unanswered · every finding sourcedpublic data

The deck, under your logo

Slide 1 · where the brand stands todayfrom the audit
Slides 2–4 · three growth gaps, each with its evidencesourced
Slide 5 · the first 30 days your team would runyou edit

Your pipeline

4 brands saved to pipelinesaved
4 audits building · decks drafted from eachbuilding
First call booked with the Pune brandyour call
public data only · your logo · every finding sourcedIllustrative example

What stops agencies winning new D2C brands?

Most agencies lose pitches before the first call: to the wrong list, a generic deck or a rival who showed up with the brand's own numbers. Here are four questions every agency owner asks, answered without and with ai-dm.

You ask

Which brands should we even pitch?

A bought list or an evening scrolling Instagram, with no way to tell which brands need help you can give.

A ranked list of brands with gaps you can fix. Filter by category, city and ad activity, and each brand comes with a gap score and the signals behind it.

Find brands worth pitching →

You ask

How do we open the first call?

With a credentials deck about your agency, which the founder has seen from five agencies already.

With the prospect's own numbers. An audit built from the domain alone: search, AI answers, competitor ads, site health and reviews, every finding sourced.

Audit any prospect →

You ask

Why would they pick us over the last agency?

Case studies from other categories and a promise to do better, which every agency makes.

Because you've already done the homework. A deck under your logo with three growth gaps and the evidence for each, ready the same day you audit.

Build the pitch deck →

You ask

What new service can we sell the brands we have?

More of the same retainer, while brands start asking whether they show up in ChatGPT.

AI search visibility, under your name. Track where each brand appears in AI answers, where rivals appear instead, and the content that would change it.

Sell AI search as a service →
Find your next brand

No plan to pick. Start with one prospect's domain.

What makes a brand worth pitching?

A brand worth pitching has gaps that are big, visible and fixable by your team. Every brand ai-dm finds is checked for these six signals; the bigger the gaps, the higher it ranks, and each gap becomes a talking point for the first call.

  • not in AI answers

    Ads running, but invisible in AI answers

    They pay for attention and still miss the shoppers who ask ChatGPT what to buy.

  • thin pages

    Search demand, thin pages

    Buyers search for what they sell and land on a competitor's guide instead.

  • same ad 70+ days

    The same creative for months

    Long-running ads with falling engagement point to fatigue the brand hasn't noticed.

  • site health

    Weak site health

    Crawl errors and missing schema hold back every channel the brand pays for.

  • reviews unanswered

    Reviews left unanswered

    A weak Maps presence and silent reviews cost local trust every week.

  • outspent

    Outspent by competitors

    Rivals run far more ads in the same category, and the brand doesn't know which ones work.

Find your next brand

Signals come from public data: websites, search, AI answers, ad libraries and reviews.

How many audits does it take to win a brand?

Winning brands is a numbers game only when every first message carries something worth replying to. Put in your own numbers to see how many prospects your agency needs to audit each month.

Your numbers. The starting figures are an example, not a benchmark.

8first calls needed this quarter
40audits to send this quarter
14audits a month
4audits a week

To win 2 brands this quarter, you need about 8 first calls, which means sending about 40 audits: roughly 14 a month, or 4 a week. By hand, each audit takes hours; from a domain in ai-dm, it's ready the same day.

Sign up, pay as you go

Audit as many prospects as you need; pay only for what you use.

Would your own agency pass the audit?

Before you show a prospect where it's missing from AI answers, check where your agency stands when a brand asks ChatGPT for an agency like yours.

Start with yourself. Auditing your own agency first shows exactly what a prospect audit looks like, with no brand data involved, and it saves the awkward moment when a prospect checks you back.

Then sell what you've seen. The same tracking becomes a service: AI search visibility reports for the brands you already manage, under your agency's name.

Northlight Growth · own agency auditAI answers
question tracked
"Best D2C marketing agency in Bengaluru"
ChatGPT
not mentioned
Perplexity
mentioned, 3rd
rival agency
mentioned in both
to close the gap
2 pages to create

Illustrative example

What does a report from a domain alone show?

The audit you send a prospect is the same report ai-dm builds for any brand from its domain. Here it is for Moolwan, our own D2C home décor brand from Bengaluru, with the source of each number.

Strong and weak, side by side. Moolwan's pages drew 344,000 impressions in Google's AI results in three months, yet AI assistants named it in just 1 of 233 tracked answers. An honest audit shows both, and that contrast is what opens a first call.

Every finding sourced. Each number in the report links to where it came from, so the prospect can check it, and the deck carries the same evidence under your agency's logo.

Moolwan's brand report from its domain, with source and date for each number
NumberWhat it isSource and date
344kImpressions in Google's AI resultsSearch Console · Generative AI features · 25 Jun–23 Sep 2026
1,400Products valid for product rich resultsSearch Console · Product snippets · 26 Sep 2026
#2 of 17Position in the Google Maps local packai-dm · Local presence · Sep 2026
1 of 233AI assistant answers that name Moolwanai-dm · AI search visibility tracking · Sep 2026
70%Website healthai-dm · 150-page crawl · Sep 2026

real data Moolwan's own accounts

What would a prospect's report show?

Enter one prospect's domain. ai-dm builds the report from public information alone: search, AI search visibility, competitors and website health, ready to turn into an audit and a deck.

(login required) · No plan to pick. Billed in USD and INR.

Questions agencies ask about winning new brands

How does ai-dm find D2C brands worth pitching?

It scans the market by category, city and whether a brand already runs Meta or Google ads, then ranks each brand by a gap score: how big and how fixable its gaps are. Each gap, such as missing from AI answers or the same ad running for months, comes with a signal card your team can use on the first call.

What does a prospect audit include?

Everything ai-dm can see from the brand's domain alone: search presence, visibility in AI answers, competitor ads, website health, reviews and content gaps. Every finding carries its source, so nothing in the audit is a guess, and it becomes the opening of the pitch deck.

Is it fine to audit a brand before it becomes our brand?

Yes. A prospect audit uses only public information: the brand's website, search results, AI answers, public ad libraries and reviews. ai-dm never asks for or touches a prospect's accounts. Many agencies start by auditing their own agency first, so they know exactly what the audit shows.

Will the pitch deck show ai-dm's name?

No. The deck is built from the audit under your agency's logo, with three growth gaps and the evidence for each. The prospect sees your agency's work, not the tool behind it.

Can we sell AI search visibility as a service?

Yes. ai-dm tracks where a brand appears in AI answers, where competitors appear instead and the content that would change it, and the reports go out under your agency's name. On Moolwan, pages written this way were shown 344,000 times in Google's AI results in three months.

How is ai-dm priced for an agency?

Billed in USD and INR. Per-brand plans or pay as you go. There is no plan to pick before you start: sign up, pay as you go, and audit your first prospect from its domain.

Sign up, pay as you go

No plan to pick. Billed in USD and INR.

Win the why.™

Every number that moves has a reason. Dashboards show what happened; they rarely show why. Without the why, teams guess, act late and lose trust. ai-dm exists to win the why for every brand, every day: to find the reason behind every change, prove it with evidence, recommend the next move and check that it worked. Then it starts again, because the why keeps changing. When you win the why, you stop guessing and start growing. That is why we exist.

Gather. Analyse. Detect. Alert. Recommend. You act. Monitor. Learn and repeat. Always on.

Walk into the first call with their numbers.

Talk to the founder